ExifTool
ExifTool is a program by Phil Harvey (exiftool.org) distributed with Advanced Renamer to create support for more file formats like raw camera files, documents, zip files etc. ExifTool supports both more formats and more tags which can be used to mass rename files through Advanced Renamer.
Tag values can get investigated by selecting a file and clicking the ExifTool button in the Fileinfo panel. From here you can copy a <ExifTool:> tag and paste it into a method of choice.
At the time of writing ExifTool supports the following file formats:
| 3FR | Hasselblad RAW |
| 3G2, 3GP2 | 3rd Gen. Partnership Project 2 audio/video |
| 3GP, 3GPP | 3rd Gen. Partnership Project audio/video |
| ACR | American College of Radiology ACR-NEMA |
| AFM, ACFM, AMFM | Adobe [Composite/Multiple Master] Font Metrics |
| AI, AIT | Adobe Illustrator [Template] |
| AIFF, AIF, AIFC | Audio Interchange File Format [Compressed] |
| APE | Monkey's Audio |
| ARW | Sony Alpha RAW |
| ASF | Microsoft Advanced Systems Format |
| AVI | Audio Video Interleaved |
| BMP, DIB | Windows BitMaP / Device Independent Bitmap |
| BTF, TIFF, TIF | BigTIFF |
| CHM | Microsoft Compiled HTML format |
| COS | Capture One Settings |
| CR2 | Canon RAW 2 |
| CRW, CIFF | Canon RAW Camera Image File Format |
| CS1 | Sinar CaptureShop 1-shot RAW |
| DCM, DC3, DIC, DICM | DICOM - Digital Imaging and Communications in Medicine |
| DCP | DNG Camera Profile |
| DCR | Kodak Digital Camera RAW |
| DFONT | Macintosh Data Fork Font |
| DIVX | DivX media format |
| DJVU, DJV | DjVu image |
| DNG | Digital Negative |
| DOC, DOT | Microsoft Word Document/Template |
| DOCX, DOCM | Office Open XML Document [Macro-enabled] |
| DOTX, DOTM | Office Open XML Document Template [Macro-enabled] |
| DYLIB | Mac OS X Mach-O executable and library files |
| DV | Digital Video |
| DVB | Digital Video Broadcasting |
| EIP | Capture One Enhanced Image Package |
| EPS, EPSF, PS | [Encapsulated] PostScript Format |
| ERF | Epson RAW Format |
| EXE, DLL | DOS/Windows executable and library files |
| EXIF | Exchangable Image File Format metadata |
| EXR | Open EXR |
| F4A, F4B, F4P, F4V | Adobe Flash Player 9+ Audio/Video |
| FFF | Hasselblad Flexible File Format |
| FLA | Macromedia/Adobe Flash project |
| FLAC | Free Lossless Audio Codec |
| FLV | Flash Video |
| FPX | FlashPix image |
| GIF | Compuserve Graphics Interchange Format |
| GZ, GZIP | GNU ZIP compressed archive |
| HDP, WDP | Windows HD Photo / Media Photo |
| HDR | Radiance RGBE High Dynamic-Range |
| HTML, HTM, XHTML | [Extensible] HyperText Markup Language |
| ICC, ICM | International Color Consortium color profile |
| IDML | Adobe InDesign Markup Language |
| IIQ | Phase One Intelligent Image Quality RAW |
| IND, INDD, INDT | Adobe InDesign Document/Template |
| INX | Adobe InDesign Interchange |
| ITC | iTunes Cover Flow artwork |
| J2C, JPC | JPEG 2000 codestream |
| JP2, JPF, J2K, JPM, JPX | JPEG 2000 image [Compound/Extended] |
| JPEG, JPG | Joint Photographic Experts Group image |
| K25 | Kodak DC25 RAW |
| KDC | Kodak Digital Camera RAW |
| KEY, KTH | Apple iWork '09 Keynote presentation/Theme |
| LA | Lossless Audio |
| LNK | Microsoft Shell Link |
| M2TS, MTS, M2T, TS | MPEG-2 Transport Stream |
| M4A, M4B, M4P, M4V | MPEG-4 Audio/Video |
| MEF | Mamiya Electronic Format |
| MIE | Meta Information Encapsulation |
| MIFF, MIF | Magick Image File Format |
| MKA, MKV, MKS | Matroska Audio/Video/Subtitle |
| MOS | Creo Leaf Mosaic |
| MOV, QT | Apple QuickTime Movie |
| MP3 | MPEG-1 layer 3 audio |
| MP4 | Motion Picture Experts Group version 4 |
| MPC | Musepack Audio |
| MPEG, MPG, M2V | Motion Picture Experts Group version 1 or 2 |
| MPO | Extended Multi-Picture format |
| MQV | Sony Mobile QuickTime Video |
| MRW | Minolta RAW |
| MXF | Material Exchange Format |
| NEF | Nikon Electronic Format |
| NMBTEMPLATE | Apple iWork '09 Numbers Template |
| NRW | Nikon RAW |
| NUMBERS | Apple iWork '09 Numbers spreadsheet |
| ODB, ODC, ODF, ODG, ODI, ODP, ODS, ODT |
Open Document Database/Chart/Formula/Graphics/ Image/Presentation/Spreadsheet/Text |
| OFR | OptimFROG audio |
| OGG, OGV | Ogg bitstream container |
| ORF | Olympus RAW Format |
| OTF | Open Type Font |
| PAC | Lossless Predictive Audio Compression |
| PAGES | Apple iWork '09 Pages document |
| PCD | Kodak Photo CD Image Pac |
| Adobe Portable Document Format | |
| PEF | Pentax Electronic Format |
| PFA, PFB | PostScript Font ASCII/Binary |
| PFM | Printer Font Metrics |
| PGF | Progressive Graphics File |
| PICT, PCT | Apple Picture file |
| PMP | Sony DSC-F1 Cyber-Shot image |
| PNG, JNG, MNG | Portable/JPEG/Multiple-image Network Graphics |
| PPM, PBM, PGM | Portable Pixel/Bit/Gray Map |
| PPT, PPS, POT | Microsoft PowerPoint Presentation/Slideshow/Template |
| POTX, POTM | Office Open XML Presentation Template [Macro-enabled] |
| PPSX, PPSM | Office Open XML Presentation Slideshow [Macro-enabled] |
| PPTX, PPTM | Office Open XML Presentation [Macro-enabled] |
| PSD, PSB | PhotoShop Drawing / Large Document |
| PSP, PSPIMAGE | Paint Shop Pro |
| QTIF, QTI, QIF | QuickTime Image File |
| RA | Real Audio |
| RAF | FujiFilm RAW Format |
| RAM, RPM | Real Audio/Plug-in Metafile |
| RAR | RAR Archive |
| RAW | Kyocera Contax N Digital RAW |
| RAW | Panasonic RAW |
| RIFF, RIF | Resource Interchange File Format |
| RM, RV, RMVB | Real Media/Video [Variable Bitrate] |
| RSRC | Mac OS Resource |
| RTF | Rich Text Format |
| RW2 | Panasonic RAW 2 |
| RWL | Leica RAW |
| RWZ | Rawzor compressed image |
| SO | Unix ELF executable and Shared Object files |
| SR2 | Sony RAW 2 |
| SRF | Sony RAW Format |
| SRW | Samsung RAW format |
| SVG | Scalable Vector Graphics |
| SWF | Shockwave Flash |
| THM | Canon Thumbnail |
| THMX | Office Open XML Theme |
| TIFF, TIF | Tagged Image File Format |
| TTF, TTC | True Type Font/Collection |
| VOB | Video Object |
| VRD | Canon DPP Recipe Data |
| VSD | Microsoft Visio Drawing |
| WAV | Windows digital audio WAVeform |
| WEBM | Google Web Movie |
| WEBP | Google Web Picture |
| WMA, WMV | Windows Media Audio/Video |
| WV | WavePack lossless audio |
| X3F | Sigma/Foveon RAW |
| XCF | GIMP native image format |
| XLS, XLT | Microsoft Excel Spreadsheet/Template |
| XLSX, XLSM, XLSB | Office Open XML Spreadsheet [Macro-enabled/Binary] |
| XLTX, XLTM | Office Open XML Spreadsheet Template [Macro-enabled] |
| XMP | Extensible Metadata Platform sidecar file |
| ZIP | ZIP archive |